With the arrival of summer, consumption habits change, and so do the bottles we bring to the table. White, rosé and sparkling wines take the spotlight during the warmer months, and their presentation plays a key role in the buying decision.

In this context, wine label design becomes a powerful tool to stand out on the shelf or on a restaurant table. In a season where everything is about visual impact, an eye-catching, well-crafted label can make all the difference.

Fresh wines, labels with personality

Summer wines are often associated with freshness, lightness and celebration. How is that reflected on the label? Through natural papers, subtle finishes, illustrations evoking landscapes, fruits or the sea, and colour-driven compositions. The challenge is to convey feeling at first glance.

At Argraf, we have decades of experience working alongside our clients, creating labels that communicate not only the type of wine but also its personality, origin and soul.

Labels ready for cold, ice and humidity

In summer, bottles often spend hours in ice buckets or fridges, and labels must stay pristine. At Argraf, we use materials specifically designed to withstand moisture and temperature changes, ensuring the label stays in place and retains its appearance throughout service.

Thanks to our technical expertise, we can advise each client on the best combination of paper, finish and process based on their wine.

Precision, quality and support in every step

Every wine has a story, and it deserves a label to match. A good design isn’t enough: it has to print perfectly. That’s why at Argraf, we accompany our clients throughout the entire process, from design to final production, making sure every detail meets the highest standards.

Because a well-made label doesn’t just inform: it connects, seduces and sets you apart.